U2 Delivers A Knockout to the Music Industry

The music industry may have thought the U2 marketing machines may have been a bit crazy to suggest "giving" the album away. The cross promotion created opportunities that exposed the holes within the music distribution. U2 created a a deal that included delivery of the complete album to every iTunes account free of charge and the band providing the promotional support to Apple during their annual developers conference. Its been suggested that Apple paid 100 million for the right to release the album. As the smoke cleared U2 released their album to the world apple users and over night increased their audience.

Four months after Songs of Innocence’s September release, U2 accounted for “23% of all music listened on iOS devices throughout January 2015,” according to an independent study conducted by the Kantar Group and announced by the band.

Even more impressive, the numbers put Bono & co. as the “most-listened-to act” on the iOS platform as a whole, beating out fan favorites Taylor Swift and Katy Perry, who garnered 11% and 8% of all plays, respectively.

An independent study has concluded that U2 accounted for 23% of all music listened on iOS devices throughout January 2015.

The study, conducted by the Kantar Group, found that not only was U2 the most-listened-to act on the iOS platform, but that more users were listening to U2 than the second (Taylor Swift at 11%) and third (Katy Perry at 8%) runners-up combined.

Additionally, Kantar found that 95% of the U2 listeners listened to one or more tracks from the band’s current album, Songs Of Innocence.

U2 Residence Tour

U2 is about to embark on what will be deemed as the the residency tour of 2015. Looking at this up coming tour from the prospective of the band and crew this will turn out to be the best dam tour of them all.

Think about this the band rolls into a city and sets up the show for three to seven nights and boom they are locked in. The crew really does not have much to do but run the show nightly and of course maybe some promotional work during the day and that's about it. For the most part this is a dream tour for the crew.  The band well the older the band gets and lets remember Bono is not as young as he once was. 

This is the best of both worlds, they get to stay put for a few days, play the best of sets mix in some new stuff and basically have some fun with their audience. Its perfect until you look at the fans.  Yup those punters that expect that the management and touring company would offer pre-sales codes for every show. Those dedicated fans that as we speak having been saving their money to be able to afford one show.  Of course we know that some fans will try to attend every single night in a city however we ask, why ? Yes, why blend the experience of every night into that one single experience.

Fans blame the new management for lots of things. In the end fans need to take a step back and consider the fact that U2 might be at the end of their touring days. That Bono's number one wish has always go out with a BANG and not a whimper.  Sure its easy to blame management, because its hard to blame our super hero's for wanting to make a enjoyable experience for everyone. 

We invite you to start the conversation share your thoughts on the whole ticket process. God knows we have heard a hell of a lot about it.  Most of you are pretty upset that the band has not extended more pre-sales codes and the fact is that you can still sign up for membership to the fan club and get a new pre-sale code.  Heck we don't know if you will be able to use it on the next round of dates announced.  What are your thoughts ? 

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U2 fans to preview and buy any of U2 albums released, access tour information; post concert videos, photos and receive band-related news feeds.  Two features that stand out are the U2 radio and the U2 mobile image. U2 Radio allows U2 fans to enjoy 24 hour U2 music not only albums the station includes concert audio from recorded past shows.  The mobile image allows U2 fans to send their photos directly to U2TOURFANS servers for posting within the shared community. 

U2 Fan Site Launches New Apple Application

U2 fans around the world Experiencing  "The Connected Community" via  U2TOURFANS social experience Application.

U2 fans around the world are getting ready for a new U2 Tour on May 14 2015.  U2TOURFANS a social media fan based community has launched version 2.0 of their mobile application for ISO users that integrates all of the interactive properties of Twitter, Youtube, Facebook as well as some new features, “The connected community” Live concert photo and video uploads as well as U2 radio a non stop 24 hour U2 music station.

U2TOURFANS team wanted a fan based experience unlike any other fan site connecting all of the elements that make up U2 experience. By connecting social applications such as Web, Twitter, YouTube Facebook and U2 Radio fans will be able to have the complete experience.

U2 360 social experience concept as a way of connecting U2 fans from around the world and providing them a platform to share, experience, and interact. The next evolution now provides a complete mobile experience. These new features provide iPhone users with a desktop-like U2TOURFANS web application experience in terms of ease-of-use, speed, and feature richness but optimized for the iPhone.

Our goal is to support a complete U2 experience that are fulfilling the promise of the mobile web – like the iPhone – and to ultimately deliver unique and compelling mobile experiences that provides the best fan experience possible.

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U2's Films of Innocence Due December 9th

11 different artists unite to create U2’s next release due December 9th currently available on pre-order “Films Of Innocence” Artist create visuals out of U2’s current album “Songs Of Innocence”

The film is only available on iTunes as of now. The release date is listed as December 9th, and the film can be pre-ordered now for $12.99 (USD) for HD, or $9.99 for standard.  Apple has already begun the promotion around the film and has it listed as one of the featured films.

U2's Films of Innocence

U2's Films of Innocence

11 of the world's most acclaimed urban artists unveil their work through a collection of art films, inspired by U2's Songs of Innocence. Taking the political murals of Northern Ireland as a reference point, U2 pioneered the project to celebrate the unique democratic power of urban art. Oliver Jeffers, Robin Rhode, D*Face, Mode 2, Chloe Early, Ganzeer, Vhils, Maser, ROA, DALeast, and Todd James make up this global multidisciplinary group project. Chosen for their undisputed ability to capture the imaginations of their audiences, the artists were given complete creative freedom to showcase their personal responses to U2's music, through a series of part-animated, part live action films. The result is an exhilarating display of diversity in approach, style and commentary. Powerful and cognizant, their works scale the globe, play with time, and weave between heightened reality and animated dreamscapes. United for the first time in film, the eleven international artists have taken their work from the streets to the screen. These original works of video art transpose their visions from the physical to the digital and are collected here together as a visual counter-point to the album, a set of unique and compelling Films of Innocence.

Jefferson Hack is credited as the film's director and Lois Newcombe as producer.